The Green Party of Canada has struggled with its image for years—thanks in part to Elizabeth May’s cringe-worthy theatrics, internal chaos, and contradictory policies. Now, instead of addressing real issues like their support for weapons exports, continued tar sands extraction, and May’s refusal to share power, they’ve decided the real problem is… the colour green.
In a bizarre announcement, the party promised a “bold new visual identity” with a new logo, slogan, and colour palette. But seriously—what colour is supposed to fix this?
• Military camouflage to match their newfound comfort with the arms industry?
• Progressive Conservative blue in honor of Elizabeth May’s early political roots?
• Liberal red to reflect their ideological overlap and cozying up to mainstream power?
• Compromised centrist yellow—a mix of Green Party environmentalism and Liberal economics?
The reality is, the Green Party’s branding issue isn’t about aesthetics—it’s about covering up Elizabeth May’s cringeworthy theatrics, the sidelining of grassroots voices, and policies that contradict the movement’s most basic principles like non violence. A fresh coat of paint won’t erase their problems, but it sure makes for a convenient distraction.
If a party named Green is confused about what colour it should be, how can it expect progressive, environmentally focused anti war voters will even recognize, let alone vote for it?
The Green Party of Canada’s new colour will be announced on February 18 according to party documents. Stay tuned!
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