With weeks still to go in the B.C. Green Party leadership race, one campaign is clearly being propelled not just by policies—but by people.
Emily Lowan’s bid to lead the B.C. Greens has become a movement in its own right: volunteer-powered, youth-driven, and deeply rooted in working-class communities. Her campaign has defied expectations, mobilizing a new wave of support that now threatens to reshape the identity and future of the Green Party itself.
At the centre of it all? Hundreds of passionate volunteers—and an energy that’s growing by the day.
“A few weeks before the BC Green membership deadline, we saw a massive surge in momentum,” Lowan told Global Green News. “This surge closely corresponded with the release of our strong statement on Israel’s genocide in Gaza.”
That statement sent a message—not just to the party establishment, but to a new generation of voters and organizers who are tired of politicians staying silent.

In the weeks that followed, her campaign saw thousands of new members, over $60,000 raised from 960 donors, and a surge of online engagement that broke through to new audiences. Lowan’s Instagram following nearly tripled and her videos have now reached over 1.2 million views.
“But our momentum clicked for me personally when I was phonebanking and canvassing in the days before the deadline,” she said. “I heard the voices of real people that already knew about my campaign and felt genuinely excited by it. That’s when I knew our message was punching through.”
“I experienced firsthand an overwhelming response from young and working people across BC who are fed up with the status quo and hungry for change. The energy is infectious—I can’t wait to see what this next month will hold for our growing movement.”

Democracy in Action
Lowan’s campaign isn’t just about representation—it’s about participation.
Behind the scenes, volunteers are running twice-daily training sessions, dialing BC Green Party members one by one, hosting events, knocking on doors, and bringing the campaign’s message directly into communities.
“We are calling every single member of the BC Green Party to have these vital conversations,” said Lowan. “And we need a broad base of volunteers to make this possible.”
“Every single interaction with BC Green members is an opportunity to build momentum,” she said. “For this race and whatever comes next.”

A Campaign That Looks Like the People It Represents
Lowan’s leadership bid is grounded in a powerful identity: she is not a career politician. She’s a renter, a researcher, a worker, and an organizer who’s spent the last decade confronting billionaires and fossil fuel giants—on the ground, in the streets, and at global summits.
But it’s not just phone calls. The campaign has been empowering volunteers to lead—offering space and support for people to organize their own community events, house meetings, even bar meetups with Green members.

“I’ve faced off with oil executives at COP28 in Dubai, and I organized my peers to divest a multi-million dollar endowment from fossil fuels.”
Now, that same fighting spirit is being channeled into a campaign built in the image of its supporters.
“Critics of the BC Green Party paint us as a small party of white, wealthy environmentalists. My policy platform destroys that narrative. We have the power to make the BC Greens the definitive party for working people.”
Her team is running on universal free transit, free tuition, public healthcare, and strong anti-privatization policies—all backed by the bold slogan: Fight the Oligarchs, Fund Our Future.
“People are excited about my campaign because it is the antithesis of the status quo,” said Lowan. “Our volunteers are ravenous for this change in our politics.”

What You Can Do
With the leadership vote coming soon, the campaign is now entering its most critical phase. The team is mobilizing volunteers from across the province—and even across the country—to build direct connections with Green Party members.
“We offer free online training twice daily. You can volunteer online from anywhere in the country.”
Lowan is also calling on supporters to host events, recommend endorsers, or invite her to speak at local gatherings.
Whether you’re new to politics or a longtime activist, this campaign has space for you. It’s real. It’s working. And it’s growing fast.
“There is nothing more inspiring than people stepping into their power,” said Lowan. “Our campaign is showing that democracy is available to every single person that wants it.”

Interested in joining the campaign?
Visit EmilyLowanforBCGreens.ca or check out her Instagram (@emilylowan) to sign up for phonebanking, host an event, or make a donation.
This movement is building something new—and your voice, time and engagement could make the difference. As Emily says “Every single interaction with BC Green members is an opportunity to build momentum.”

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